Alex Fender


Born in Plano, TX and growing up in the suburbs of Dallas, Alex has been an entrepreneur since he was a little boy. His first taste of entrepreneurship started at the age of just 10 when he began knocking on doors to sell his lawn care services. Then, in the 5th grade he bought baseball cards in bulk and flipped them to his classmates at recess. It was only the beginning.

After serving 8 years in the U.S. Marines, Alex graduated Cum Laude from Columbia College with a B.S. in Management then attended Northwestern University to pursue a Master’s degree in Predictive Analytics. During and after his service, Fender started three businesses and consulted with more than 1,000 globally. Eventually, he sold two out of the three businesses to focus on growing the third business, his piece de resistance and current venture, Funnel Science.

Over the years, Alex has been interviewed by various outlets, such as Vetrepreneur Magazine (May 2012), and received multiple write-ups in the Dallas Business Journal. He was honored to be awarded by MTI as the Veteran Entrepreneur of the Year for 2013 during a reception at the Federal Reserve Bank in Dallas.

In 2017, he entered into the Veteran Business Battle held at Rice University, a business plan competition for veteran-owned companies. Funnel Science® won first place and a $250,000 investment from EO Houston.

In 2018, Alex was appointed to the U.S. Small Business Administration Advisory Committee on Veterans Business Affairs. As a committee member, he serves as an independent source of advice and also makes policy recommendations to the SBA Administrator, the Associate Administrator of the Office of Veterans Business Development, U.S. Congress, the President of the United States of America, and other U.S. policymakers under Section 203 of the Veterans…